Who is Natalia?

Natalia Naa is a trailblazing photographer based in Melbourne, Australia, specialising in Boudoir and Fantasy photography. Natalia Naa earned $600k+ by niching her photography business—in just her second year of business, she achieved what many creatives dream of, grossing over $630k in 2022. Her story is not only inspirational but a testament to the power of mindset, creativity, and bold decision-making.

Starting her journey with traditional boudoir photography, Natalia quickly realised she needed to carve her own path. By pushing boundaries and reimagining the art form, she turned her passion into a thriving business, capturing raw, transformative moments for her clients.

How did Natalia do it?

Key Learnings from The Six Figure Business Map:

1. Finding Her Niche: Initially creating standard boudoir shots, Natalia soon grew restless. Encouraged by a friend who challenged her to differentiate herself, she leaned into her creativity and took a risk. Experimenting with props like wings, crowns, and fantasy-inspired elements, she created a unique style that was unlike anything she had seen online or offline.
   
2. Mindset Shift: Natalia embraced the idea that her business was hers to define. She says, “No one can tell me to do things a certain way. I can set the rules myself.” This self-empowerment helped her stay authentic and confident in her vision. Her approach to sales also shifted. Instead of focusing on selling, Natalia reframed her mindset: “We’re actually just giving [clients] what they want, and in exchange, we just so happen to get some dollars out of it.”
   
3. Bold Marketing: Natalia leveraged TikTok to market her services, sharing her work in a way that resonated with her audience. Her ability to connect emotionally with potential clients and showcase her distinct style helped her stand out in a competitive market.
   
4. Focusing on Future Self: Natalia wrote down ambitious goals, including grossing $500k in 2022. She credits her mentor, Jai Long, for showing her what was possible. By adopting a “future you” mindset, Natalia visualized her success and took actionable steps to achieve it.
   
5. Client-Centric Approach: Natalia’s passion lies in helping women see themselves in a new light. She describes her work as deeply emotional, often sharing intimate moments with her clients as they rediscover their confidence and beauty: “It’s the part where I’d be crying with my clients, laughing with my clients, and seeing them truly see themselves for the very first time.”
   

Natalia’s biggest wins?

Natalia’s journey is marked by incredible milestones:

• Grossing $630k in 2022: Surpassing her $500k goal, Natalia proved that creativity and strategy can coexist to drive immense success.
• Revolutionizing Boudoir Photography: By merging boudoir with fantasy elements, Natalia created a niche that resonates with her clients and inspires confidence in women.
• Charging What She’s Worth: Natalia overcame her initial fear of raising her prices and now encourages others to do the same: “If your clients are happy to pay you for your work, then what’s the worst thing that can happen?”
• Building a Sustainable Business: With the Six-Figure Business Map as her guide, Natalia learned to structure her business for long-term growth, ensuring her success is scalable.
  

What We Learnt From Natalie

Natalia Naa earned $600k+ by niching her photography business—her journey from uncertainty to becoming a leader in Boudoir and Fantasy photography is proof that bold choices, a strong mindset, and an unwavering belief in your craft can lead to extraordinary success. Her story serves as an inspiration for photographers and entrepreneurs alike, showing that with creativity and courage, you’re only one step away from achieving amazing things.

Watch the video below to hear from Natalie Herself:

Want to learn more about Natalie?

View her Website here, follow her Instagram here