so you can work & live the daydream

A COMPLETE BUSINESS ROADMAP

What's your definition of success?

Dream AND do, that's how successful photographers make their mark.


Whether it's scoring 5-star client reviews, taking your family on a dream vacay or making bank on every booking, only you can dictate and create your success.

But that doesn't mean you have to do everything alone (and you shouldn't either)! The Six-Figure Business Map is a 12-month online course and community for ambitious photographers and creatives.

If you commit to diving in and levelling up, you'll achieve results in as little as 30 days.


That's our guarantee!

Do you feel like you're always searching for the next step?

It feels like you're lost in a maze, with no escape in sight.

So many questions, so little answers...

"I'm constantly getting ghosted 👻, what am I doing wrong?"


"How can I make more money 🤔 so I don't I have to go back to a "real"  9-5 job?"


“I’ve already hit $100k in my business but I’m struggling to scale up 📈?”

"How can I attract more enquiries from my dream clients 🤩?"


You know where you want to go...BUT you can't work out the 'how'.

"Should I go full-time ⏰ in my biz, without having anything to fall back on?"


"I want to shoot more destination weddings 🏝️, where do I start?"


"What's the best way to increase my prices 🤑?"


"How can I better manage my workflow 👩‍💻 to avoid burnout?"


Wouldn’t it be blissful if you could effortlessly:

CHARGE WHAT YOU’RE ACTUALLY WORTH & STOP DISCOUNTING

ATTRACT YOUR DREAM CLIENTS & FOCUS ON YOUR NICHE

STOP GETTING GHOSTED & CONVERT ENQUIRIES 

GAIN PRACTICAL BUSINESS & MARKETING SKILLS

QUIT THE SELF-DOUBT & SCALE UP WITH CLARITY

ENJOY WORK-LIFE BALANCE & FINANCIAL FREEDOM

So you can DO WHAT YOU LOVE - and - LOVE WHAT YOU DO

You're not alone.

These are just some of the big goals and hurdles that 99% of photographers experience along their journey.

 The very same roadblocks that our sailors are learning to overcome and conquer. 

If you're here, it means you're ready to tackle your unrealistic goals, and to take control of your future success

Welcome to the fam!

Build a sustainable, six-figure business with 100% clarity

Step off the hustle train and make an impact with your time

Reignite creativity to create & serve with heart

Starry-eyed newbie or seasoned shooter, you need a crystal ball roadmap to connect the dots between where you are right now and where you want to be in the future.

Without the right foundational elements and strategic execution, you’ll just be treading water from paycheck to paycheck.

And nobody wants that...right?

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02

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This is a 12-month online course for wedding photographers and videographers who are ready to shake off their limiting beliefs and...

The world's largest community of like-minded dreamers & doers.

Introducing the...

Six-Figure Business Map

You've poured your heart and soul into your art, celebrating other people's big moments and milestones - now it's time to celebrate YOU!

Stop waiting for that lucky break. If you want to become your own success story, step up and earn it.

Start doing so you can create that future!
No more excuses.

The truth is...90% of wedding photographers will never turn their daydreams into a reality.

Because they don't know how, who or when to ask for help.

But with us in your corner,
YOU can change that.

NO MORE
TIME-AND-MONEY-WASTING GUESSWORK

NO MORE CONFUSION

NO MORE PROCRASTINATION.

Let’s empower YOUR success with unshakable clarity and liberate your creative energy.

Berkley  🇺🇸

Amy 🇦🇺

Lily 🇺🇸

Cameron  🇦🇺

"I tripled my income and am fully booked until 2024"

@berkleymcgaugheyphotography

"I knew joining the business map would change my life”

@amyallencreativeco

"I'm never going to leave the Business Map"

@lilynotz

“I cannot afford to NOT invest in myself ever again”

@parenthesy

What's inside the Six-Figure Business Map?

Module 1

INTRODUCTION

Let's define your version of success, lay the foundations, and set clear goals for the journey ahead.




Module 2

MINDSET

You can often overcome the biggest roadblocks in your business by shifting your mindset. 

Module 3

BRANDING

Create irresistibility, connection, and trust with your clients throughout every brand touchpoint.




Module 4

PRICING

The first step to nailing your pricing strategy is knowing your worth and what people are willing to pay.

Module 5

CONTENT

The more consistent and intentional you are with your content creation, the more impact you’ll have. 

Module 6

MARKETING

Don't risk obscurity - with the right marketing, you'll stand out so much that you’re impossible to ignore.

Module 7

SALES

Confidently sell your products, your services, and YOU as a brand - without feeling like a sell-out!

Module 8

CLIENT EXPERIENCE

Show up as your best self and serve every client that comes your way at the highest level. 

Module 9

OPERATIONS

To create a thriving, scalable business, you need to future-proof your biz with systems and support. 

Member-only bonus

GROUP COACHING CALLS

From niggling pain points to fun brainstorming, ask Jai ANYTHING about levelling up your biz.

Member-only bonus

TOPICAL MASTERMINDS

Tackling the hottest topics, from IG trends to finances, go on a deep dive with Jai and industry experts.

Member-only bonus

ACCESS TO ALL REPLAYS

Enjoy 24/7 access to the replays from EVERY group coaching call and mastermind marathon.

member only bonus

Final 2022 enrolment pricing - only available until 27th of November 2022. 

ACCESS EVERYTHING

PLUS Additional Bonuses for $2497

$22,412 VALUE

Or...

Did someone say sneak peek? !

The SIX FIGURE BUSINESS MAP is jam-packed with everything you need to go from blah to bliss.

What if I told you there’s a PROVEN way you can become the BEST version of yourself and do more of what you love - minus the guesswork and non-stop hustling?

no fluffy bs

When you invest in the Six-Figure Business Map, you'll get:

no more gimmicks

12-month access to the full course with nine core modules to start, grow, and scale your business. Plus, a whole heap of early-bird bonuses to get you there even quicker.


Module 1: Getting Started

As the captain of your ship, you’ll need a map that clearly outlines the most-efficient route to get from A to Z - so you can start celebrating all the milestones and goals ASAP!

BY the end of this module, you'll be able to:

Build a successful business that you LOVE & are proud to show off (while being sustainable and scalable in the long run)

Plan your business map so you can optimise your time & energy over the next 12 months -
no more overwhelm or dreaded burnouts
Identify your superpowers & capitalise those areas for maximum impact

Acknowledge your weaknesses to determine if you need to upskill or outsource those areas - don't get bogged down by the killjoy tasks!

Make the impossible possible by creating "unrealistic" goals & matching them with equally unrealistic action 

Set your 90-day goals so you have a clear to-do list that keeps you on track & accountable

Define what success looks like so you can tailor your own success path & quit comparing yourself to others!

Prioritise your self-care & work-life balance so you can show up as your best self for yourself AND your clients 

Identify & strengthen the weakest links in your sales funnel to boost your revenue, using my step-by-step shortcut formula

"I’ve smashed through all of my goals and hit 6 figures with my first year in the BM! It’s truly a wonderful community full of support, and an investment in yourself, not just your biz.

Becoming a sailor is one of the best decisions I’ve made in my 5 full-time photography years."

Module 2: Liberating Your Mindset

Your mindset will always be a work in progress. Start cultivating a growth mindset so you can smash those self-imposed glass ceilings and achieve more than you can ever imagine! 

BY THE END OF THIS MODULE, YOU'LL BE ABLE TO:

Level up your confidence by acknowledging & celebrating ALL your wins, no matter how big or small - stop downplaying your achievements!

Quit playing the comparison game - step into your power & never compare yourself to someone else's highlight reel
Harness a positive money mindset so you can intentionally shift from scarcity to abundance (PLUS my all-time favourite reads)

Overcome your fear of rejection/ failure & embrace the importance of showing up relentlessly until you succeed

Follow my 6 easy steps to plan consistent, measurable progress - don't allow overwhelm to become your "new normal"                                           

"The course is not only a roadmap but also a game changer when it comes to mindset. 

It's really motivated me to get out there, get uncomfortable and do things you're scared of...and what happens is that you grow in such an amazing way."

Module 3: Discovering Your Brand

More than just a logo, your brand represents you, your biz, and everything you stand for. Shining fearlessly bright, let's make YOU stand out from the crowd!

BY THE END OF THIS MODULE, YOU'LL BE ABLE TO:

Attract your dream clients by creating your ideal client avatar (ICA) - you'll consistently refer to this when creating new content or making business decisions

Craft copy that speaks your ICA for maximum emotional connection & impact
Research, identify & test your chosen niche so you can establish your reputation - you never want to get stuck trying to serve everything to everyone!

Build a strong personal brand to increase your desirability & stand out from the masses, without having to compete based on your prices

Use photos, videos & copy to align with your brand story - consistency creates connection, trust & rapport

Celebrate diversity & equality by making your brand more inclusive & accessible to all

"I've never felt more in control of my business than I do right now. I don't know how I even managed to earn any money before some of the things Jai's taught.

On reflection, was I even running a business before?! I'm now super confident in my offerings and know my worth."

Module 4: Nailing Your Pricing

Your business is about creating art but it’s also about making money. No more scraping by or living paycheck to paycheck…stop lowballing yourself, you deserve more!

BY THE END OF THIS MODULE, YOU'LL BE ABLE TO:

Achieve your personal financial goals & become more profitable using my plug-and-play Pricing Calculator tool

Break down & restructure your packages to increase your conversion rate - no more second-guessing your strategy!
Optimise your price guide & make your packages irresistible using my straight-forward, step-by-step approach - we'll make it impossible for people to say 'no'

Nail when & how to increase/ change your prices to match your growth in value 

Increase your average client spend (without doing more work) by creating upsells/ cross-sells & offering them at the right time

"Holy shit what just happened...

I just made $25k of bookings in ONE week! Had 22 enquiries for October, converted 5 of them= 23% conversion!!!!

Thanks Jai Long, you're the freaking best!!"

Module 5: Creating Content

The more people see (and love) your content, the more work you'll book. From what content you create to how and where you publish it, let's maximise your impact! 

BY THE END OF THIS MODULE, YOU'LL BE ABLE TO:

Establish & use content pillars to consistently theme your content, whether it's for social media, blogs, or other channels

Create a content calendar to plan & track the content you're creating - what to post, when to share & where to publish 
Plan a content shoot to grow your online presence & influence in just 4 steps - you'll have content on tap for your own calendar as well as submission opportunities!

Use my signature 3D content strategy tomake a bigger impact with your time & creative energy - make every idea and action count!

Broaden your inner circle & attract more verified leads by collaborating with your favourite vendors 

"I quit my 9-5 corporate job when I joined the Business Map despite having no work booked and no weddings under my belt ...But in just under year I have managed to double my salary, book 32 weddings + elopements, book dozens of other sessions, create content days for fellow photographers, collaborate with others in the industry and overall just run a kick ass thriving business."

Module 6: Mastering Your Marketing

When done right, marketing won't just fill your sales funnel with leads - it will also help you to successfully attract and book the RIGHT clients! 

BY THE END OF THIS MODULE, YOU'LL BE ABLE TO:

Effortlessly magnetise your dream clients with pull marketing - pull them in without being "pushy"!!

Use firecracker marketing to book work right now (while implementing slow-burn strategies for long-term growth)
Break  down your cold, warm & hot audiences so you know exactly how/what to market for higher conversion rates

Practice my 9 proven tactics to network with your dream vendors & offer amazing value to expand your inner circle 

Plan hot publicity stunts & paid advertising campaigns to fill your funnel with high-quality leads - PLUS how to organise a viral giveaway!

Successfully launch your brand-new website, branding or product in 5 steps - create loads of hype, desire & FOMO urgency!

Take advantage of my 14 favourite blogging tips to drive more traffic to your website - including blog topic ideas, tools & resources

Submit your work to publications so you can reach your perfect audience quicker & increase your bookings

Understand 5 must-use basic Google essentials to track your website activity & improve your SEO performance

"I just booked my dream client wedding today. She reached out to me because she loved my work and she booked my highest package. I’m speechless.

I’ve only just joined the Business Map for two weeks and I am mind blown. One step closer to smashing my goals!"

Module 7: Acing Sales

You don't have to feel like a sleazy salesperson in order to sell successfully...you just have to be the best version of yourself! Let's get confident with selling YOU. 

BY THE END OF THIS MODULE, YOU'LL BE ABLE TO:

Live by my 11 fool-proof sales commandments - you'll notice a huge shift in your business & confidence!

Map out your entire sales funnel so you can serve clients with the right information at the right time & book more work
Plan, design & build a high-converting sales pages to create loads of desire around your latest offers

Master the 7 secrets of impactful copywriting to deepen trust & connection across your website, sales pages, emails, social media captions, blogs, etc. 

Increase each client's average lifetime value by mapping out different upselling opportunities throughout their journey

Confidently deal with popular potential client objections (e.g. too expensive or can't decide) by communicating your value, establishing trust & creating urgency 

Better understand your clients so you can sell to their underlying desires & convert enquiries into bookings - PLUS, plug-and-play email templates for every situation!